Funeral Home Website Widget
Add recent OfficialObituary listings to your funeral home website
OfficialObituary offers a bounded obituary widget for funeral homes with an existing website. It shows recent public listings from your OfficialObituary funeral home profile, keeps obituary clicks pointed to the canonical memorial pages, and includes a simple link back to your OfficialObituary listing.
A free local pricing report comes first, claim or edit help is handled by [email protected], and your ongoing tailored report begins once your link is live and you have chosen the 5 nearby funeral homes you would like it to compare.
Existing website first
This is a copy-paste widget for funeral homes that already have a website. It is not a site rebuild or obituary CMS migration.
Canonical memorial pages
Each obituary card points families back to the full OfficialObituary memorial page instead of duplicating the obituary on the partner site.
A link back and a free report
The free one-time local pricing report comes first. Your ongoing tailored report begins after we can see the live link on your website and know the 5 nearby funeral homes you would like it to compare.
Example
What the funeral home widget looks like
This is an illustrative example of the widget shell. Real widgets pull live public obituary cards from the selected OfficialObituary funeral home profile and keep the attribution link visible.
What partners should expect
- The widget belongs on an existing obituary, memorial, or resources page.
- Families click through to OfficialObituary for the full memorial experience.
- The attribution link is part of the offer and should remain visible.
- Install stays bounded to heading, theme, and obituary count in v1.
Embed Code
The exact structure partners install
Generator output follows this structure. The static backlink and the script tag both stay in place.
<div id="official-obituary-widget-harbor-light">
<p data-oo-static-backlink>
<a href="https://officialobituary.com/funeral-homes/massachusetts/boston/harbor-light/">OfficialObituary obituary listings for Harbor Light Funeral Home</a>
</p>
</div>
<script
async
src="https://api.officialobituary.com/api/widgets/funeral-homes/harbor-light/embed.js"
data-target-id="official-obituary-widget-harbor-light"
data-heading="Recent obituaries"
data-limit="5"
data-theme="sand"
></script> Workflow
How the report-plus-widget exchange works
Keep the steps narrow so claim access, install support, and backlink follow-up do not blur together.
1. Start with the listing and free report
We send a free local pricing report right away. If your OfficialObituary listing needs edits or ownership verification, contact the claims team before install.
2. Generate and place the widget
Use the self-serve generator, copy the bounded embed code, and place it in a raw HTML or embed block on the existing obituary, memorial, or resources page.
3. Keep attribution visible
Leave the OfficialObituary attribution link visible in the installed snippet so the partnership stays crawlable and the obituary destination remains clear.
4. Share your link and local comparisons
Use your claim link to save the live page URL and the 5 nearby funeral homes you would like your report to compare. If you no longer have the claim link, email [email protected] with the same live URL.
Backlink Expectations
What OfficialObituary expects after install
The link back to your listing is part of the arrangement, not a buried legal footnote. We want the expectation to be clear before you copy the embed code.
- Keep the visible OfficialObituary HTML attribution link in the installed snippet exactly as generated.
- Leave obituary item links pointing to the canonical OfficialObituary obituary pages.
- Do not hide, cloak, nofollow, or replace the attribution link with an image, iframe, or script-only element.
- Save the live page URL where the widget was installed through your OfficialObituary claim link. If that link is missing, email [email protected] instead. The link URL is what starts your ongoing pricing report.
- We do not support hidden links, unbranded versions of the widget, or partner-hosted obituary detail pages.
After install, save the live page URL and the 5 nearby funeral homes you chose through your claim link. If you need the claim link resent, email [email protected]. Claim access and sensitive listing edits are handled by [email protected].
Footer placement
Where it fits: Use this in the main site footer or in the footer of an obituary section where families already expect to find memorial links.
Placement note: Keep it in normal body text near other service or obituary links instead of shrinking it into fine print.
<p>
Recent obituary and memorial updates:
<a href="https://officialobituary.com/funeral-homes/massachusetts/boston/harbor-light/">
Harbor Light Funeral Home on OfficialObituary
</a>,
the canonical online obituary page.
</p> Blog post placement
Where it fits: Use this near the end of a blog post about memorial planning, service announcements, or obituary writing.
Placement note: Frame the link as a helpful next step for readers instead of keyword-stuffing it into the article body.
<p>
Families can view Harbor Light Funeral Home obituaries on
<a href="https://officialobituary.com/funeral-homes/massachusetts/boston/harbor-light/">OfficialObituary</a>.
</p> Next Step
Choose the next step that matches where you are
FAQ
Common widget questions answered in public
Do we need a new website to use the widget?
No. The widget is meant for funeral homes that already have a website and want to add recent OfficialObituary listings without a rebuild.
What is included in the first email?
The first email includes your free local pricing report, explains the widget, includes the claim or edit path, and is clear up front about the link back to your listing.
What backlink is required?
Keep a visible HTML link to OfficialObituary in the installed widget or supporting page copy. Hidden, blocked, or unbranded placements are not supported.
What do we send after installation?
Save the live page URL where the OfficialObituary link was added, plus the 5 nearby funeral homes you chose, through your claim link so your ongoing pricing report can be prepared. If you need the claim link resent, email [email protected].
Who handles claim access or listing edits?
Claim links, ownership verification, and sensitive listing edits are handled by [email protected], separately from report and widget follow-up.